Iconic UK luxury department store Selfridges had long-established commercial relationships with brand partners but were uncertain that their media value was being accurately represented in-market.
Sonder were engaged to audit and value their entire media network and elevate their offering to be best-in-market. By using Sonder’s Media Management Software Selfridges are now able to communicate rates with confidence, have streamlined inventory solutions and can grow revenue via packages which match partner objectives.
Listen to Kate Eastop from Selfridges talk about the partnership or read more here.
